Guy Yalif is the co-founder and CEO of Intellimize, a platform that helps optimize web experiences through testing, personalization and AI. He has been an ad tech and product leader at companies like Brightroll, Twitter and Yahoo. He is a husband and father of two teenagers.
In this episode we discuss:
His mother's career as a banker in the 70's
The unique experience of founding a company with good friends
How his role as a father influences his professional decisions
Founding a company with young kids
Raising a daughter with ADHD
The importance of communication and planning in family logistics
Building a company culture that celebrates family
Rapid fire!
Listen, watch and subscribe: Apple, Spotify, YouTube, and Overcast.
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Where to find Guy Yalif:
- LinkedIn: https://www.linkedin.com/in/gyalif/
- Twitter: https://twitter.com/gyalif
Where to find Adam Fishman
- Newsletter: http://www.startupdadpod.substack.com
- Newsletter: http://fishmanafnewsletter.com
- LinkedIn: https://www.linkedin.com/in/adamjfishman/
- Twitter / X: https://twitter.com/fishmanaf
- Instagram: https://www.instagram.com/startupdadpod/
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In this episode, we cover:
[2:38] Welcome Guy
[3:10] Guy’s professional background
[4:10] Starting a company with friends
[5:56] Guy’s childhood
[7:56] His family and partner
[8:40] Kids' big new transitions
[10:38] Decision to start a family
[13:01] Making it work with no clan
[15:07] Rituals with his wife
[16:51] Earliest memory of being a dad
[18:33] Most surprising thing about being a dad
[19:48] Daughter’s strengths vs. where they need support
[21:01] Parenting frameworks
[25:35] Kids making their own decisions
[27:45] Areas where Guy and partner don’t align
[29:54] Anything Guy gave up to be a dad?
[31:33] Mistakes made as a dad
[34:12] Decision to create a company
[36:46] How did kids learn balance
[37:54] Follow Guy
[38:27] Rapid fire round
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Show references:
Intellimize - https://www.intellimize.com/
BrightRoll - https://en.wikipedia.org/wiki/BrightRoll
Twitter - https://twitter.com
Yahoo - https://www.yahoo.com
Myers Briggs - https://www.myersbriggs.org/
The Enneagram Institute - https://www.enneagraminstitute.com/
Frozen - https://www.imdb.com/title/tt2294629/
Inside Out - https://www.imdb.com/title/tt2096673/?ref_=fn_al_tt_2
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Thanks to my sponsor for this episode: unitQ!
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Production support for Startup Dad is provided by Tommy Harron at
http://www.armaziproductions.com/
Episode art designed by Matt Sutherland at https://www.mspnw.com/
Creating A Culture That Prioritizes Family | Guy Yalif (father of 2, co-founder/CEO of Intellimize)